A New Marketing Channel For Dental Clinics
Hundreds of people walk and drive past your practice every day. Most have no idea what services you actually offer. A 43-inch battery-powered outdoor display puts your treatments in front of them — without paying a single click fee.
Branded marketing video ready to play from day one
4K Display
Sunlight Visible
Weatherproof
Battery Life
Foot Traffic
Daily Foot Traffic Past A Typical Clinic
people per day
That’s 5,600+ impressions per week — every one of them within 50 metres of your front door. The closest possible market to your practice. And the cheapest one you’ll ever reach.
The Untapped Market
Most clinic marketing budgets chase distant audiences through Google and Meta. The closest market — the people who already pass your practice — gets nothing.
Your sign just says “Dental Surgery.” It says nothing about whitening, veneers, aligners, or implants — the high-value work that drives bookings.
Passers-by don’t know what you offer. They go to the city for cosmetic work they could have had three streets away.
Google Ads keep getting more expensive. Meanwhile, the people walking past your door cost nothing to reach.
The Cost-Per-Reach Comparison
Every other dental marketing channel charges you per click, per impression, per month. This one charges once.
At 800 people walking and driving past per day, the display delivers roughly 290,000 impressions per year — at zero ongoing cost. A Google Ads campaign generating that volume would burn through $40,000+ annually.
“It’s the highest-leverage marketing decision I’ve made in five years of clinic ownership.”
Annual Marketing Reach
~$8 per click for dental keywords
~$15 CPM, area-targeted
Per print run, no targeting
Per month, modest rotation
What’s Included
The biggest problem with digital signage isn’t the screen. It’s the content. Most clinics buy a display, then discover they have nothing professional to play on it.
We’ve already solved this. Order through PVDent and a professionally-produced marketing video — branded with your clinic name, logo, and contact details — arrives pre-loaded on a USB stick alongside the display.
Pre-loaded on a USB. Plays from day one.
We deliver the display with the branded video already loaded on an included USB stick. You plug in, power on, and the content starts running. No editing software, no learning curve.
Add your own content later via USB or Wi-Fi — promotional offers, new case work, seasonal campaigns. The display is yours.
Delivered in 10–14 business days
Built For The Footpath
01 / Sunlight Visible
1,800 nits — over 4× brighter than a regular TV. Indoor displays wash out in daylight; this one stays sharp through midday glare on the busiest pedestrian hours.
02 / Battery Powered
LiFePO₄ battery delivers up to 10 hours of continuous runtime — a full clinical day. Roll it out in the morning, roll it back inside at close of business.
03 / Weatherproof
Full dust protection and water-jet resistance. Aksu outdoor anti-corrosion coating rated for 10+ years. Best practice: bring under cover during storms to maximise service life.
04 / Effortless Content
Runs Android, supports MP4, MOV, JPG, PNG, animated GIF, and slideshows. The bonus video is your launch content; the display is yours to extend forever.
How Clinics Actually Use It
Loop your best veneer, whitening, and crown work. Visual proof drives cosmetic enquiries faster than any other format.
Run monthly offers. Update the campaign on a USB stick rather than reprinting posters.
Team profiles, qualifications, awards, accreditation. Build credibility with passers-by before they walk in.
"Walk-Ins Welcome Today" or "Emergency Appointments" — capture urgent patients before they keep walking.
Full Technical Specifications
Owner FAQs
Still stuck on something not answered below? Email us at info@pvdent.com.au or call 1300 253 715 and a real human will reply within 24 hours.
After your order is confirmed, we contact you to gather your clinic branding — your name, logo, and contact details. The video itself covers four high-value treatment areas every modern practice should be promoting: Dental Implants, Veneers & Cosmetic Dentistry, Aligner Treatment, and Practice Branding. Your clinic’s identity is integrated into the video, and we deliver it pre-loaded onto a USB stick alongside the display. Plug in the USB, and the video plays from day one — no editing, no production wait, no creative agency calls.
Absolutely. The included video is your launch content — but the display is yours to update as often as you like. Add your own content alongside, or replace the loop with your own videos and images via USB stick, Wi-Fi transfer, or remote content management. There are no per-screen licensing fees, no monthly subscriptions, no platform lock-in.
The IP65 rating means full dust protection and resistance against water jets from any direction — covering rain, hosing, and standard outdoor exposure. The shell uses Aksu outdoor anti-corrosion powder coating, rated for 10+ years of outdoor service life. That said, IP65 is a protection rating, not a license to leave it exposed indefinitely. The rating gives you the safety margin to handle unexpected weather — a passing shower, a windy afternoon, a humid day — without damage, while you take the appropriate steps to move it under cover. Best practice is to wheel the display back inside at end of trading hours, and bring it under shelter during storms or extreme conditions to maximise the unit’s long service life.
A standard indoor TV typically runs at 250–400 nits — its content washes out completely under daylight in a clinic window. This display runs at 1,800 nits, more than 4× brighter, specifically engineered for outdoor visibility. It’s also IP65 weatherproof (a TV is not), battery-powered for portability, and built around a 6.8mm AR anti-reflection glass to control glare. The “TV in the window” approach looks unprofessional in practice and converts poorly — which is why most clinics that try it abandon it within months.
A 12-month manufacturer warranty covering manufacturing defects across the display, battery, and electronics. We hold local Australian stock and replacement parts specifically to resolve warranty events quickly. Normal wear on consumable components (e.g. battery capacity over thousands of charge cycles) is not covered, but battery replacement is straightforward and available through us at component cost when needed.
No. The display runs on its own Android OS with native media playback — no subscription, no SaaS platform, no per-screen licensing. You own the hardware outright, the software runs locally, and any content you create or load is yours forever. The only ongoing cost is electricity for charging, which works out to a few dollars a month.
Total delivery typically takes 10–14 business days from order — covering hardware preparation, branding integration into the bonus video, USB pre-loading, and shipping to your clinic. We hold AU stock for the hardware itself, which means the timeline is paced by the branding process rather than by overseas freight. We’ll keep you updated through every step from order confirmation to delivery.
Stop Missing The Audience Already At Your Door
One purchase. Years of impressions. Zero monthly ad spend. The math doesn’t get clearer than that.
12-month warranty · AU stock · 10–14 day delivery
